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How to Get More Engagement on Instagram

How to Get More Engagement on Instagram

People use Instagram to achieve a variety of objectives. They use it to promote their business, become an influencer, or explore and have fun. The first thought that comes to mind for people who wish to become an Influencer on Instagram is to increase their number of followers, but have you ever thought, what is the point in having lots of followers?

You require followers because they may assist you in becoming more well-known; the followers fulfill this goal by getting engaged with your content, so all you need to do is make them get more involved and get more engagement on Instagram. Are you wondering how? Take a look at the rest of this blog. 

What is Engagement on social media?

First of all, let’s define engagement. When your followers like your post, share their ideas by commenting, sharing the post by mentioning others, and saving it; they are engaging with your post.

How to acquire more engagement on Instagram?

1) Recognize your target audience 

Creating appropriate content is much easier if you know enough about your followers’ interests because you’ll know what gets them more engaged. You may learn about their passions by asking questions or seeing how they react to your content. It’s best to think about your audience’s age and other demographic aspects.

2) Take advantage of stories 

how to get more engagement on instagram stories

People love stories! Instagram stories provide lots of opportunities that will help you to get more engagement; chances are you knew that already. Many people would follow a page when they watch an appealing story of that page, and if they like the account, they start interacting. Learn how to get more engagement on Instagram stories; Use polls and quizzes, let viewers ask a question, and make sure to answer them. You can use lots of available tools to make the stories prettier. You can save and classify your stories in the highlight section of your account so that followers who missed the stories can still access them.

3) Direct Engagements 

Going live is a direct engagement that allows you to interact with your followers easily, answer all their questions, and exchange information. It feels friendly when followers see you communicating directly to them; almost everyone appreciates this friendly, warm atmosphere. Besides, this is an excellent technique to get to know your audience, and they will come to know you better as well.

4) Reply to comments and answer questions

It’s also crucial that you interact with your followers. It gives them the feeling that they are essential to you, which prompts followers to interact more in the future. Remember, if followers find out that you care about their participation and welcome their new ideas or experiences by responding to their comments, they will value your content in return and help you improve through engagement. 

5) Get help from “CTA.”

Call to action or CTA is an effective method that drives followers to do something. You may, for example, invite viewers to “follow for more information and similar stuff.” To attract more attention, you might say things like “don’t forget to tap the heart” or “save it; you might need to watch it later.” Include a challenging question in your content and ask the followers to answer it in the comment section. Say, “if the content is satisfying, share it with your friends.” You don’t always need to say or ask anything; sometimes, all you need to do is put some images that entice visitors to like, comment, save, and share the content or follow you.

6) Run a Giveaway

You can hold various competitions. Contests are more likely to generate engagement than a simple post or story. The most common one is a contest in which participants follow you, like your post, and tag others in the comment section in exchange for a prize, also known as Giveaways.

7) Just be yourself

Be genuine and gain trust. Nothing can be more impressive than being honest. You can show your honesty in writing captions and through stories or posts. There is another thing here, do you recall tip number 3? Direct engagement is another brilliant tactic that you can employ to show your honesty. 

8) Captions & Hashtags  

The best hashtags for tiktok

Write a suitable caption for your posts. Begin the caption with a catchy phrase that grabs the reader’s attention. You can also include CTAs in your caption. Add relevant hashtags in the caption. You can use up to 30 hashtags on Instagram, but I don’t encourage it because writing too many hashtags isn’t trendy and doesn’t always result in higher engagement. Use different hashtags each time to avoid Instagram labeling your posts as “spam” and preventing you from taking any action for a while. Learn how to find the best hashtags for Instagram Posts here.

9) Find other pages that produce content the same as yours

You are not the only one on Instagram who creates content; others make posts and stories the same as your topic or similar to yours, and they might be even more successful than you, so why don’t you find them, learn from them and interact with them? Comment on their posts and try to find ways to interact with them to do it in return for you. When the followers of those pages feel your presence, they might be intrigued to discover more about you, follow you, and even start engaging with your posts or stories. 

10) Post Regularly

With the aid of the above tips, you can reach a desirable engagement rate, but after that, you need to maintain this success and keep your audience faithful to your account, but how? Don’t post whenever you want; schedule and post regularly at the right time. Consistency in posting indicates you are committed to your work and followers, so they consider your content worth getting engaged. Here are two of the best Social media Post schedulers that help you to post regularly:

Crowdfire

what is the best time to post on tiktok

Crowdfire is the super bright Social Media Manager that’s helping you grow online every day. Save tons of time by managing all your social accounts from one place. Let Crowdfire do the hard work of finding and sharing content, so you have more time to focus on things you do best!

Crowdfire works with Facebook, Instagram, YouTube, Twitter, Pinterest, LinkedIn, WordPress, Etsy, Shopify, Medium, 500px, Vimeo, and many more platforms.
What can Crowdfire do for you?

– Analyse your Social accounts, download analytics reports, and schedule an export for weekly/ monthly Analytics.
– Reply to all your Social mentions from a single dashboard. Your Social CRM is sorted.
– Compose your posts and schedule them to go out later.
– Automatically find and recommend articles and images your audience will love, so you can share them to all your social profiles and keep your timelines buzzing!


SocialPilot

what's the best time to post on tiktok

SocialPilot is a social media marketing automation tool that helps you schedule and analyzes your social media marketing activities, thereby increasing your social media efficiency and reach.

1) You can connect over nine social media networks like Facebook, Twitter, Instagram, Google My Business, LinkedIn, Pinterest, Tumblr, TikTok, and VK with SocialPilot.

2) Share as many as 500 posts and connect over 100 profiles with one SocialPilot account.

3) Manage your social media conversations with your Social Inbox.

4) Add up to 5 team members in your SocialPilot account to delegate sharing and scheduling with the Team Collaboration feature.

5) Schedule 100s’ of posts at a time, uploading a CSV with the Bulk Scheduling feature.

6) Create customized posts for individual social accounts and mention other Facebook and Twitter profiles for more engagement.

Why should you insist on increasing engagement?

Engagement helps you recognize your audience’s tastes and preferences, so it is a guide for you to understand to provide content based on your followers’ interests. It also reflects the quality of what you’ve created. Furthermore, as your post receives more involvement, Instagram will show it to other users, allowing more people to see it. Then you achieve your primary goal, which is to become known to a larger audience and, as a result, expand your business.

How to Get More Engagement on Instagram, Sum up:

These days Instagram is the most beloved social media platform among people, especially salespeople; actually, their aim is to be seen by more users or promote their business. To reach this goal, individuals are seeking ways to get more engagement. We mean receiving likes and comments and asking users to share or save your content by engagement. This article has provided you with some practical information about getting more engagement. In brief, consider the following hints:

1) Recognize your target audience 

2) take advantage of stories 

3) Direct engagement 

4) Reply to comments and answer questions

5) Get help from “CTA.”

6) Run a competition

7) Just be yourself

8) Captions & Hashtags  

9) Find other pages that produce contents the same as yours

10) Post regularly

In the end, we answered an important question “why should you insist on increasing engagement?”. The answer is simple: it helps you make suitable content based on audiences’ preferences and ultimately promote your account. 

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